Desi Today Magazine
The fashion extravaganza will show case international designers from around the world
Vancouver is fast getting noticed on the world map and so is the fashion scene of the city. One of the major events that has made it possible is the Vancouver Fashion Week (VFW). As VFW enters its 17th year and 30th season, the runway event is one of the fastest growing fashion weeks in the world.
This season of Vancouver Fashion Week is set to be the most international yet. Vancouver will play host to over 90 designers from 25 countries from the 18th -26th of September.
Among those to represent their countries are a group of talented designers from Korea. Their work has been seen in shows in Germany, France, China, Japan and now Vancouver FashionWeek have the honour of showcasing their works. Choiboko, MEZIS and LBYL are among those that will be hitting the runway with their lines for SS18.
Bok ho Choi, a first generation fashion designer from Korea, has created womenswear brand Choiboko, known for its constructive but comfortable silhouettes combined with artistic prints and patchwork patterns.
“This seasons theme is based on the contingency of Simulacrum. I wanted to express the process of constructing ‘another nature’ in the form of a fashion object, rather than a costume that imitates nature” says designer Bok Ho Choi about his SS18 collection.
Debuting at this years event is designer Hyunmi Jang with her label MEZIS. Reining from the eastern province of Gyeongsangbuk-do, Hyunmi has established her brands MEZIS and Free Balance within the industry in shows around the globe including Germany, France and China.
VFW will be the first and highly anticipated show for the MEZIS brand for the Canadian market.
Another first timer from Korea at VFW SS18 is Lee Yu Jung presenting her brand LBYL. The
featured brand targets women with global senses; it expresses romance and according to the designer is created to “reflect a woman’s sensibility on a modern scale”.
For her SS18 collection Lee has abandoned mass produced ready-to-wear techniques and has instead adopted the European style of small-scale luxury production to better express the romantic and feminine character of her line.
Alongside these established designers there will be a host of emerging designers from Korea showcasing their collections at VFW SS18. This seasons event will be the biggest representation from Korea to date with eight designers presenting a range of styles and trends from their home country
VFW SS18 is set to be the best yet and not to be missed. For 30 seasons, Vancouver Fashion Week has celebrated multiculturalism and up-and-coming on their runways. We strive to identify undiscovered designers by providing an accessible and internationally reputable platform. Through international media coverage and cogent buyer connectivity, VFW has provided the exposure to project past designers on to the stages of success.
For more information, full schedule and tickets log on to: http://www.vanfashionweek.com
